Jon Abels

Senior Director, Creative Services
University Marketing

CONTACT: abels@psu.edu

As senior director of the creative group in University Marketing, Jon works with his team to develop engaging and dynamic visual storytelling solutions. Foundational to this effort is the strategic and collaborative approach to maintaining and evolving the Penn State brand book. Some of Jon’s responsibilities include contributing to central enrollment and brand campaigns, working with the social team to develop animations for social posts, and collaborating with other University partners and agency vendors to deliver creative that is on-message and on-brand.

Prior to joining Penn State in spring 2017, Jon spent a decade at a global marketing firm in New York City. As a manager and creative director, Jon created video and animation solutions for a diverse set of Fortune 100 clientele.